AI strategy will help the consumer electronics industry in laying a strong foundation for developing innovative consumer electronic devices for the future.
FREMONT, CA: Electronics companies offering delightful customer experiences are likely to thrive in the market. As customer expectations and preferences evolve, the consumer electronics industry is racing to provide next-gen products that are powered by Artificial Intelligence (AI). The applications of AI in consumer electronics are opening up several growth avenues. Here are three key applications of AI in consumer electronics.
• Gleaning Actionable Business Insights
Businesses are now able to tap the opportunity that data provides them. The enormous amount of data scattered across have undiscovered secrets related to the desire of the consumers. This data is vital to making AI work well, in turn, making deep learning possible. The availability of data from social media platforms and other online platforms, and the ability of businesses to track user data to apply AI make it possible for the consumer electronics industry to go beyond mere analysis and glean actionable insights from data.
• Electronics Manufacturing
The consumer electronics industry is using AI in reshaping product development cycles, improving product design processes, reducing defects, and delivering products faster to the market. AI-powered consumer electronics manufacturing helps manufacturers to create agile workflows for the rapid development of products. AI can collect and analyze data from various sources, including sensors attached to the products, customer usage patterns, current market scenario, and more. This helps in generating critical insights through which companies can improve product quality, reduce costs, and respond to market demands.
• Device Security
As consumer electronics companies manufacture smarter and connected devices for home use, they need to ensure safety too. More connected devices mean increased vulnerability. With AI, manufacturers are integrating in-built security options for connected devices and making them more secure. Also, the ability of AI to analyze traffic patterns, baseline performance, and user behavior in real-time enhances device security.
It is time for consumer electronics firms to consider using AI and create a roadmap for it.
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